Facebook roundup for 4/24/2012

My weekly roundup of all things Facebook…

On Effective Business Development

Some people like to make things overly complicated. Me? Sometimes I like to grossly oversimplify things and take them back to the basics. Example? ‘Thought leadership’ marketing. To my mind, if you want… Continue reading →

Send a video email before making a phone call?

A new client, Chala of Coachtactics in Toronto wrote me this morning asking my opinion on a post she found in Linkedin… As a general practice our team will try and use video… Continue reading →

Tools I use; 31 days to build a better blog

During the course of September, I’m working through Darren Rowse‘s ebook “31 days to build a better blog”. First assignment? Create an ‘elevator pitch‘. Here’s what I have so far… Short version? “e1evation.com… Continue reading →

Connecting your online and offline worlds using Facebook

Watch live streaming video from facebookeducation at livestream.com

Web Marketing and Business Lead Generation

New entrepreneurs often agonize about how to attract that first client. In a post this week on Entrepreneur .com in the Business Operations section, the question arose about how best to make that… Continue reading →

Marketech ’09

I filled in for MarketingSavant Dana VanDen Heuvel at this morning’s Business & Breakfast event hosted by the Green Bay Chamber of Commerce. Here’s a the presentation… Marketech 09 View more presentations from… Continue reading →

Location-Based Church Poll Results

via churchmarketingsucks.com You can follow the ‘via’ link above to go to the source and read the rest of the article if you’re interested in learning more…

How to Grow Social Media Leads: New Research

via socialmediaexaminer.com “Have you wondered, “How often should I post articles on my blog?” or “How does my social media reach impact lead generation and traffic?” Two brand-new studies by HubSpot and Edison… Continue reading →

Kawasaki on outbound vs. inbound marketing

“If you have more Money than brains, you should focus on Outbound Marketing. If you have more Brains than money, you should focus on Inbound Marketing.” Guy Kawasaki

When Churches Keep Quiet, Others Fill the Void

Image by anna_t via Flickr Any math teacher will tell you that a blank answer is still an answer. The key is remembering silence literally sucks. It creates a communication vacuum—a marketing black… Continue reading →

Can You Have Thought Leadership Without Thought?

Image via CrunchBase Ponder this… Having worked in PR for more than a dozen years, one of the unkillable buzz-phrases has been “thought leader.” For PR clients, it’s a simplified expression for being known for… Continue reading →

Pastor Bans Facebook to Stop Adultery

Image via Wikipedia Is Facebook good or bad? “I’ve been in extended counseling with couples with marital problems because of Facebook for the last year and a half,” he said in an AP… Continue reading →